The consumer is not a moron she is your wife.

David Ogilvy
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  3. Love should be treated like a business deal, but every business deal has its own terms and its own currency. And in love, the currency is virtue. You love people not for what you do for them or what they do for you. You love... - Ayn Rand

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More Quotes By David Ogilvy
  1. I don't know the rules of grammar. If you're trying to persuade people to do something, or buy something, it seems to me you should use their language.

  2. Sound an alarm! Advertising, not deals, builds brands.

  3. Any fool can write a bad advertisement, but it takes a genius to keep his hands off a good one.

  4. The best ideas come as jokes. Make your thinking as funny as possible.

  5. If it doesn't sell it isn't creative.

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